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北师大高中英语 必修模块 4 Unit 10 Lesson1 A Material World ―Who wants to be a Millionaire? I don't,” says Charles Gray Angus Deayton interviews ex-millionaire Charles Gray A lot of people are ______

__ to become a millionaire. They spend half their time dreaming up ways of getting rich, and the ______ of their time thinking about all the enjoyable things they would do _____ they got rich. But do all millionaires find the happiness that they thought they would get when they _______ their goals? Some millionaires continue to be _______ about money when they become millionaires. They are hardworking to get all that money. Then they are _______ to make sure they never lose it! But there are people who have turned their backs ___ their millions and found different ways to be happy in their lives. Charles Gray is one _______. Sixteen years ago, Charles was a college professor with a _____ six-bedroom house and $2 million. Today he lives in a small _______ room where there is only ______ furniture. There are certainly no _____ that Charles was a rich man! There is a small garden outside with a few fruit trees. Charles grows some vegetables and a few flowers. He gets his clothes and a lot of other things from _______ shops. But Charles appreciates this change. He was pleased to give up the lifestyle of a rich man. He was tired _____ being a person who had everything in a world where many people had nothing. He made the choice to give all his money _______. And this, he said, brought him happiness. ―A few years ago,‖ says Charles, ―I was a millionaire, but was ______ there were a lot of hungry people in the world.‖ Therefore he gave away all his money to charities. When he had two thousand dollars ______, he gave away small bank notes in the streets of local poor areas. Did he feel like Father Christmas? ―It was a lot of _____,‖ says Charles. Charles believes that many people want to ______ a lot of money so that they will not have any worries. However, most people never make much money. Charles Gray decided to drop _____ and has discovered that having only a little money makes you free. Are there any things he misses? ―No, I'm much ______ now. I wouldn't go back to being rich for anything – no way.‖

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Lesson 3 Your Money When less is more What can you do ______ 5 yuan? Not a lot, you may think. Well, if buying a bag of candies or cookies doesn't _______ to you, how about buying a tree instead? Yes, a tree along the banks of the Yellow River to be ______. Every year, ______ 1.6 billion tons of soil flows into the Yellow River, China's second longest river. The soil ______ materials to keep the natural _______ of the area. Over time, a lot of soil has been _______, which has caused serious erosion of the land ______ the River. In some areas in Shanxi Province, this has destroyed almost all the land, and has ______ many local farmers to move to other areas. It is a ______ job to control Yellow River erosion. Many people believe this kind of work is best done by government or international organisations. You may agree _____ this point of view. If so, it is time for you to think again. In fact, it is _____ who have the most important role to play in stopping Yellow River erosion. Did you know the _______ of your 5 yuan? For a start, it can buy you a tree, which will help make soil stay on the land. On land with rich soil, local farmers can grow crops to _____ a living. With the money they earn from their crops, farmers buy goods or ______. This helps to develop ______ economies. Still puzzled how your 5 yuan can have so much _____? Well, just take a look at the fact below. Since 1997, a tree-planting programme has changed the Jiuchengong Valley in Inner Mongolia into a ______ homeland. Visitors from all over the world now come to ____ this great achievement. What’s _______, the success of the programme has greatly improved the lives of the local people. Just think: all this started with 5 yuan! So when you have 5 yuan in your ______ next time, think _____ about how to use the money. Remember you can use it to buy a tree and ______ a green future for our motherland, our people and yourself.

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Unit 11 The Media

Lesson 1 World News

Africa on G8 Agenda July 5, 2005 Scotland

The Group of Eight, or G8, was ______ by eight of the world's wealthiest nations in 1998. The G8 is made ____ of political leaders from France, the United States, Britain, Germany, Japan, Italy, Canada and Russia. They meet _____ summer to discuss major problems that ________ the whole world. It is going to be remembered as a ________ meeting this year, as the topic of Africa will be discussed in _______. Widespread poverty in Africa means that many people there cannot get the water, clothing, housing, _______ or education they need. AIDS is another problem of great ______ so sex education and health care administration are _________ important. _______ have been demanded by people from all over the world. They want the leaders to cancel the _____ of Africa's poorest countries so that the problems there can be prevented from getting any _____. Their belief is that this is the only way for many of these nations to ______ their painful pasts. LONDON WINS July 6, 2005 London

At 12:45 UK time today, the name of the _____ city for the 2012 Olympic Games was being _______ by the International Olympics Committee (IOC) in Singapore. It was London. London's name had been announced ______ before, in1908 and 1948, so it now has the ______ of being the first city to host the _______ three times. _______ to host the games had also been made by Moscow, Madrid, New York and Paris. In the end, it came down to a ______ between Paris and London. The news is being _______ by crowds in the streets. ______ people can also be seen everywhere: in pubs, homes and offices all over London. Prince William, who is now in New Zealand, said he was ______ that the 2012 Olympic Games would be held in London and he was looking _______ to the Games.

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Lesson 3 The Advertising Game The classic advertisement is one that gives information about finding certain products. It is _____ to be just the name of a company, part of which may be a general ______. For example, it could be ―Shanghai Sewing Machine‖, or ―Tsing Tao Beer Corporation‖, and you would know what the companies sell, where they are located, and the brand names. However, this kind of advertising might not be suitable when there are products and services in direct _______ with each other in the market place. In such situations, advertisements need to attract, and hold the ______ of the public. Some advertisements consist of pictures or the words of experts to show people how good the products are. Others try to create advertisements that people simply enjoy looking at. As present-day advertisers often have large budgets, a lot of money is spent on _____ modern techniques of design to make these advertisements as visually attractive as possible. However, even this is often not enough to be noticed in a modern city. Because of the advertising _____, people are used to seeing high standards of visual design. Modern advertisements must stand ____ in a world full of competition by combining the highest standards of design with ideas linked to the products to make them more _____. For example, some advertisements may suggest that buying a car can make you free. That is, they use the _____ of freedom to sell the car. Other common ideas include happiness, wealth and success. In fact, in the world of advertisements, such content is as old as advertising itself. For many of today's advertisers, repeating old ideas is not a successful ______. They realise that it does not matter how attractive the idea linked with the product is – most people know that the main purpose of the advertisement is making customers spend money. Instead, these advertisers look _____ other ways to make people notice their products. The top advertisers of today believe that using ______ as well as new and unusual ideas to surprise people is important in modern advertisements. Their aim is to ______ something that has never been seen before and is fascinating for people to look at. By doing this, the hope to make people forget that someone is trying to sell them something! However, not all advertising is about selling products and services for a ____. Some contemporary advertisements mainly aim to make ________ to society. There are public advertisements which encourage citizens to participate in improving their neighbourhood, _______ the environment, and helping other people. Over the last decade, the government has worked hard at using advertisements to ______ the public on fighting AIDS, saving water, helping the poor, giving up smoking, etc. These advertisements have helped to increase ______ knowledge, which has made our society a better place for everyone.

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Lesson 4 What's in the Papers? A: According to a research published by Leeds University yesterday, people don't _____ bad language on television as long ___ it is not used in programmes watched by children. The study found there was ―amazing agreement‖ about when bad language was ______and when it was not. Even a group of mothers agreed that a certain _____ of bad language in the well-known film Pulp Fiction was ―OK‖ because the dialogue and situation made it ―funny‖. Some people said they found the use of drugs in the film more ______ than the bad language. People were asked to ______ on scenes from films like Pulp Fiction, TV series like Channel 4's Brooksideand cartoons like South Park. Leeds University concluded that people made a ______ between bad language used in programmes for adults, and those meant for children. Peter Moore, a writer at the BBC, said, ―The result does not _____ us at all. We have always tried to keep bad language _____ from innocent ears and this is a very important ________ when deciding at what times of day certain programmes are shown.‖ Susan Bold, director of programmes at ITV, said, ―The report gives interesting information about ______ to bad language on screen. But it doesn't mean that we can increase the ______ of bad language used on television.‖ B: More than 30 astronomers on a sightseeing trip to the museum of science had an amazing escape, after their trolleybus ______ into a greengrocer's truck on Park Avenue. The accident, which took _____ in Kingston, a town southwest of London, happened because of the ____. The 60-year-old driver of the truck did not know that he was parked in the way of the trolleybus. When the driver finally discovered the trolleybus coming _____ him through the fog, he tried to move but his tyres got _____ in the muddy ground. At the last minute, he jumped out of the truck, hurting his ankle, before the trolleybus crashed into the truck, pushing it 20 yards. ―I would have been _____ if I'd stayed in the truck,‖ he said afterwards. A spokesman for the police said, ―It's amazing that no one was _____ hurt. When we arrived at the scene, we called an ______ as we saw blood everywhere. We soon realised, however, that the blood was really strawberry juice! The greengrocer's truck had been carrying a _____ of fresh strawberries.‖ He praised the _____ of the astronomers who were helped out of the windows of the trolleybus by firemen.
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Unit 12 Culture Shock Dear Aunt Mei,

Lesson 1 Visiting Britain

I can't believe I've been in London for 6 months already! I certainly owe you an apology for not writing more often. I've just been so busy studying and trying to absorb all the new things around me — I think I'm still experiencing culture shock. There is so much here that is different from home. But you'll soon experience it all yourself! I wish your visit wasn't going to be so brief but there's a lot we can do and see in a week. I'm just so glad you can afford to visit me and I refuse to let you pay for anything while you're here! I don't know what your expectations are of London, but knowing that you've never travelled outside of Asia, I thought I'd tell you a bit about what you can expect to find. First of all, the food. When I first got here, I was amazed to find that London is such an international city. There are people from all over the world living here and as a result, there are many international restaurants. Do you know that almost every town in Britain has at least one Chinese restaurant? But British people hardly ever eat Chinese food for breakfast. You're going to have to get used to bacon and eggs with a few slices of toast for breakfast over here, Aunt Mei! And a word of advice. To avoid getting confused about the British tipping system, you need to check your bill to see if a tip is included or not. If it isn't, I suggest leaving 10% of the bill for the waiter or waitress — even a bit more if the service is good. Talking of money — it's really easy to exchange traveller's cheques at banks or hotels so I advise you to get some of those before you come. I think we should consider staying in the English countryside for a few nights as I know you enjoy hiking. We can wander through the fields and even pick a few mushrooms to have with our breakfast! I have learnt which ones are tasty and safe to eat so we won't risk getting sick! And don't forget a warm coat! It can get pretty cold and foggy in this country. One last thing, I didn't understand British humour at all when I first got here. The British find the strangest things funny! We're certainly more used to Chinese humour so don't be surprised if you hear laughter when you don't think anything's funny. They're not laughing at you! But even though some British people are quite strange, the majority of them are really friendly and I've made some good friends. Anyhow, I'd better get back to work. I am so looking forward to your visit, Aunt Mei!
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Love Xiaojin Lesson 3 Living Abroad 1. What did I learn about Chinese customs from my exciting exchange to China? Well, the Chinese are extremely welcoming. One evening, I was invited to a Chinese family dinner. I had a good appetite and the food was yummy. But my host kept on putting more food in my rice bowl. They didn't seem to hear me saying ―No, thank you‖ in my poor spoken Chinese. This was a very special experience I had in China. In my culture, you don't get more food if you don't ask for more. Martin 2. When I first arrived in San Francisco, I had a difficult time understanding certain aspects of the American way of doing things. Once I went to visit an American friend. After a splendid evening, I finished my cocoa and got ready to leave. As soon as we said goodbye, my friend went back to his room closing the door behind him. It made me feel that I was not really welcome. Jin Li 3. I've always been outgoing but since an embarrassing experience in a New York restaurant I've been much more cautious. I was enjoying my dessert and talking to my American friend Janice at the table when I noticed people staring at us. I asked Janice what was wrong and she told me that I was talking too loudly. She said that to some American people, it sounded like I wasshouting. I whispered for the rest of the evening. Wang Lei 4. I had a similar experience the last time I visited China. The Chinese are the friendliest people I have ever met. After my visit to a Chinese family, my friend's grandfather wouldn't let me go to the bus station alone. He insisted on walking me to the station to see me off. I kept saying that I knew the way myself, but it just did not work. What he did was amazing. This will not happen in many other cultures,、 I guess. Tom 5. Chinese people are very modest too. Last time, when I visited China, we saw the tour guide wearing a very pretty fur coat on the day we left. I told her the coat suited her, but she looked very embarrassed, saying that it was a cheap one she had bought a long time ago. I was surprised. In my culture, when people say nice things about us, we feel very happy and say thanks.
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Tina Lesson 4 The New Australians Is it all kangaroos and surfing? Host: Welcome to ―Countries of the World‖. Today we're talking about ______, the land of sunshine and _____. George and Fiona are two Australians who have joined us for today's show. So first of all, tell us a bit about _____. George: Hi. Well, I live on an acre of land outside Melbourne but my family ______ came here from Greece in the 1980s — in fact, Melbourne is the city with the largest number of Greek people outside Athens! At first, we didn't feel we _____ here, but now we are attached ____ the land we live on. Host: Thanks, George. Now here's Fiona from Sydney. Fiona: Hello. Australia is my _____ but my mum came from Scotland and my dad came from France. That's the great thing about Australian culture — it's such a ____ of different cultures. The early settlers were ____ English and Irish, but since 1945, the population has become more and more mixed with people from Southern Europe and Asia. Host: Wow! How do these different cultures affect different _____ of Australian culture? Fiona: Well, for example, we see all these influences in modern Australian cooking. Chefs call it ―fusion food‖— a brilliant _____ of delicious Southern European food mixed with Southeast Asian food. The _____ are the best — they're so yummy! Host: Sounds ____! George: And kangaroos are tasty too! In Melbourne, the only place we ever see kangaroos is on the ____ in a restaurant. You mainly see kangaroos in the vast area of desert in the middle of Australia. This is a great place for camping but you have to look ____ for snakes and spiders — Australia has some of the most dangerous in the world. Host: So do many people live in the desert? George: Not really. There are people who work in the _____, of course. Australia actually exports the most diamonds and coal in the world! And there are also a lot of sheep farms in the desert areas — in fact, I've heard that there are seven sheep for ____ person. But most Australians live ____ the coast. That's why surfing is such a popular sport. Fiona: But it's not the only sport Australians are fond ____. Because the weather's so good, Australians like being outdoors. Walking, fishing, horse-riding, tennis, golf and sailing are all popular. We take sport very _____ and have produced great Olympic swimmers and top cyclists. Host: So is Australia all about beach barbecues and surfing? What about art and literature? George: _____ to popular belief, Australia is not a ____ place at all for people wanting culture. There's a really lively cultural scene here. Australia has produced some famous painters and world-class writers.

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Fiona: And in Sydney, you'll find a _____ choice of opera, drama,classical concerts, rock concerts —there's too much choice really! Of course, things are more ______ if you live in a small town. Host: Now, is there anything you don't like about Australia? Fiona: I can't ____ the way the native Australians have been treated. They are now a minority group and most of them live in _____ conditions while the rest of us are quite well-off. I think that's unfair. The government is trying to improve things,but it seems a bit late. I wonder if they'll ever _____ the way they've been treated. George: I agree with Fiona.The only other thing I'd ______ is the roads outside the cities. Most of them are in ______ poor condition. Host:Well, you've given me a great preview of Australia. Now I need to see it myself! Fiona: Of course! There are ____ of great places to see in Australia. You have to visit the Great Barrier Reef – it's just ______! George: And the most interesting place of all is Ayers Rock — the huge red rock in the desert that changes colour _____ dusk. Host: Are all Australians as ______ of their country as you are? Fiona and George: They are!

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