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swot-fenxi(2)静秋5


SWOT Analysis
? Name: Sun Jingqiu ? Major: Economics ? No. 2011020205005

SWOT Analysis
? Strenghth ? Weakness ? Opportunities ? Threats

Strength
the position is superior provide high-end services

provide personalized services

advertising covers a large scale

The position is superior
Our coffee bar is located in the center of the city . There is a good transport facilities...

Provide high-end service
When our country took part in the World Trade Organization, people's income continuous improvement...

Provide personalized service
Such as rotating coffee shop, the design of the bookshelf ,the atmosphere and soft music management...

Rich advertising
Useing the various media to enhance our product's influence ...

Weakness

Weakness
1.Cost performance is not high, so the price of coffee is not suitable for the general population. 2.Cost is higher 3.In the primary stage 4.To diversify into other sectors is difficult

Opportunities

Opportunities
1.Be good at taking advantage of opportunities... 2.The good development of domestic environment...

Threats

threats
1.No one knows what the future will be like... 2.The prices of raw materials risk... 3.Potential competition threats...


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